Using advanced computer vision techniques and microscopy, Entrupy Fingerprinting detects and records imperceptible variations that exist in every object, even those that are mass produced. The object’s “fingerprint” is stored in the Entrupy cloud platform, and, should verification be required in the future, a comparison scan run through the system will return the “match” or “no match” result nearly instantly.
The Entrupy Fingerprinting system has been tested across a broad range of products including luxury goods, apparel, cosmetics, electronics and industrial parts, and by various end users including a high-end, UK-based retail chain in partnership with its logistics provider. With the goal of preventing returns fraud without interrupting the customer experience or delaying returns, the retailer implemented Entrupy Fingerprinting on high-value goods immediately prior to shipping. If returned, the item can be instantly verified at the point of intake, expediting refunds and ensuring the real product cannot be switched with a replica.