Data Monetization for CPG Retail
CiValue is a self-serve platform for CPG retailers and their suppliers, for deep actionable customer insight and hyper-personalized marketing, that can significantly grow customers' share of wallet and increase supplier funding for marketing.
- Advanced, action driven customer and category intelligence leading to same-store revenue uplift of 1% - 3%
- Deep, scalable personalization leading to revenue uplift of 2%-4% through reduction in churn and increase in visit frequency
- Online marketing collaboration with suppliers for improved brand management & increased supplier funding for promotions
- Fast time to value SaaS product that is deployed within 6-8 weeks, with segmented and personalized offers created within hours