For Immediate Release Contact: Thomas W. Stelma
January __ 2019 Phone # 973.714.8306
New SPOT App For Retailers Drives Foot Traffic to Retail Locations
- SPOT is a location-based, dedicated, coupon app with a powerful backend that uses passive automation combined with on-the-fly GPS-based SMS delivery of personalized promotions.
- SPOT integrate with SAP or non-SAP systems and uses current and historical data to target and automate offers via text, email, or social media.
- SPOT is a powerful tool for the retail marketer that is looking to reinforce brand awareness, loyalty and drive foot traffic to their store.
McKinsol Consulting has released the new SPOT app for retailers whose focus is to give each store outlet the ability to target and engage their customers when they are in close proximity to their store. Using GPS technology with customer data, the system generates a purchasing opportunity, sending an SMS to his/her smart phone. This unique solution pushes offers and coupons to customer when close to a store and motivates him/her to quickly go to and buy the item, in-store.
SPOT has the ability, based on customer data, to up sell and cross-sell a full line of products. It also compares customer data with new products and offerings and generates coupons delivered automatically to each individual customer via email, social media, or text message.
Your branded SMS messages are perfect for the millennial who is more concerned with price than brand loyalty. Offering the right promotions to your customers, at the right time, will bring them into your store again and again.
The McKinsol Story
McKinsol is committed to understanding your SAP & Strategic IT needs as we partner to grow your business. We are a boutique consulting firm Located in NJ, formed by a group of platinum-level consultants formerly working in big consulting companies. We develop and deploy end-to-end business solutions and provide maintenance support to existing SAP implementations. We specialize in the retail domain. We have a successful track record of helping retailers, utility companies including oil companies, consumer packaged goods (CPG) sellers, chemical companies and manufacturers. Our continued relationship with SAP partners and with some of the leading names in the IT Consulting space on our staff, we believe we are positioned to continue to break ground on leading retail solutions.