An accurate VR/AR fit solution for apparel online shopping
Perfitly is a cloud-native simulation and visualization platform developed for apparel e-commerce. Online shoppers are able to make more confident purchasing decisions, especially when it comes to size, fit and personal style of a garment resulting in superior KPI’s.
Where Perfitly has differentiated itself from the past attempts is via the simulation and real-time visualization of a true-to-life engineered e-garment on an accurate body avatar of the shopper. The functionality is delivered as a ‘Try-It-On’ button on the Retailer’s e-commerce site. The visualization is 3D AR/VR that is flattened to display on a shopper's smartphone and other devices.
The experience of our Retailer partners where Perfitly is deployed is highly encouraging. Returns are down from 28% to 10%, while conversion rates have almost doubled, and consumers are engaging with our functionality for 6 minutes on average. The impact on sales and cost savings has been remarkable. Also, extensive data is generated through the use of Perfitly functions and creates enterprise-wide benefits.
The solution can be seen in the following 2 minute video: https://youtu.be/JrEhG1Iky4U