NRF 2020 Vision: Retail's Big Show. Convention and EXPO: January 12-14, 2020. Jacob K. Javits Convention Center, NYC. #NRF2020

Cloud4Wi Inc.

New York,  NY 
United States
https://cloud4wi.com
  • Booth: 865

Cloud4Wi helps retailers supercharge the customer experience.

With Cloud4Wi, retailers can easily collect, understand and activate location-based customer insights, which help to predict shopping trends and behavior patterns. Empowered with this in-depth knowledge of who customers are and how they behave while in the store, retailers can build a real 360-degree customer profile and boost customer engagement rates, by reaching out to the right customers, at exactly the right place and time — and through the right channel.

Top global brands already rely on Cloud4Wi. They include Aldi, Armani, Campari, Clarks, Diamonds International, Drogasil, Lacoste, PerDormire, Prada Group, Salvatore Ferragamo and Valentino.

Cloud4Wi has connected over 150 million mobile users across 60,000 locations in more than 120 countries, and collects more than 20 billion location data points per month.


 Products

  • Compass
    Cloud4Wi makes it simple for retailers to collect, analyze and act on in-store customer insights, leveraging WiFi. Retailers can easily succeed in crafting perfectly-tailored experiences that match customer expectations and drive results....

  • Cloud4Wi makes it simple for retailers to collect, analyze and act on in-store customer insights, leveraging WiFi. Retailers can easily succeed in crafting perfectly-tailored experiences that match customer expectations and drive results.

    Get to Know Customers

    With Cloud4Wi, retailers can easily collect customer data in compliance with global privacy regulations, during the WiFi onboarding, and gain insights they never would have had before. The information gathered will include both traditional demographics — such as name, email, phone number, age, and gender — as well as unique shopping behaviors specific to your brand and storefront. Retailers can use Cloud4Wi to enrich existing customer profiles with in-store behavioral characteristics by leveraging unique customer identifiers — such as email, phone number or loyalty card number. All those insights can then be fed into the brand’s mission-critical systems for a 360-degree view of customers from which to derive real business intelligence.

    Effectively Engage Customers

    With Cloud4Wi, retailers can engage customers based on their in-store behavior and brand interactions with tailored digital campaigns. For example, retailers can provide loyal customers with instant gratification through regional or seasonal offers, incentivize repeat business with deals across multiple stores, and drive customer loyalty with tailored rewards programs. They can also create an effective email campaign to reactivate lapsed customers with special promotions to buy again. They can even reach out to those who are walking right past their store with targeted deals to drive them back for a purchase.

    Attract New Customers

    With Cloud4Wi, a retailer can launch look-alike campaigns based on the customers who actually visited their stores and be in front of people who are likely interested in their offerings. This way, retailers can scale their marketing efforts and increase their reach in an efficient and cost-effective way.

    Collect Customer Feedback

    With Cloud4Wi, retailers can trigger relevant surveys throughout the entire buying journey. Retailers can promote each survey using different methods — email, text message, push notification, or even during the WiFi onboarding. This enables retailers to easily get customer preferences and opinions.