Adlucent

Our scientific approach to search takes assumptions out of the equation. Adlucent’s paid search service understands intent behind queries, and pairs millions of data points using our proprietary technology — taking search engine automated bidding to the next level. Strategize, experiment, and scale non-brand and branded search traffic to efficiently drive conversions.

• End-to-end paid search management

• Campaign architecture

• Feed-based DSA

• Query funneling

• Brand + non-brand bid optimization

• Product listing + local inventory ads

• Ad copy + landing page testing

• Keyword segmentation

• App marketing

• Brand + vendor co-op dashboards

• Transparent reporting + analytics

• Feed management

We’ve been named by Google as their largest shopping ads agency in the U.S. for years running. Our purpose-built platform, Deep Search™, flawlessly powers your product feed, and our meticulous query-funneling approach gets your listings in front of customers. Plus, we take a better-together approach with Google Smart Shopping to amplify your outcomes even more. Complex structure, challenging goals, unique data? Bring it on!

• Product feed management + optimization
• Keyword + category segmentation
• Cross-channel collaboration
• Search query funneling + scoring
• Bid management
• Local inventory ads
• Advanced product segmentation
• Real-time reporting
• Product analytics + trends

As a Facebook Premium Agency Partner with 20+ years in digital performance marketing, our approach has grown in lock step with the social media evolution. We put science behind your product catalog management, creative testing, and search-social-display cross-channel strategy to acquire more customers.

• Facebook, Instagram, Pinterest, TikTok, Snapchat, Twitter, YouTube, and Linkedin campaign management
• Demand generation
• New customer acquisition
• Customer lifetime value growth
• Creative production + testing
• Feed + product catalog management
• Customer journey mapping
• Social incrementality testing
• Custom cross-channel reporting

The Adlucent team works within our DeepSearch™ digital advertising platform to ingest the data that matters to your business. We create your unique bidding and audience algorithm, activate campaigns across channels, and meticulously leverage a combination of automation and human ingenuity to scale performance.

WHAT DOES DEEP SEARCH™ DO FOR YOU?

• Optimizes and manages product feeds and cross-channel ad campaigns
• Adds value to engine-automated bidding solutions to improve customer lifetime ROI and other meaningful outcomes
• Customizes your data and analysis capabilities without compromising flexibility

Wholistic, strategic program that helps you evaluate, and re-evaluate, your spend across channels, answering your attribution challenges.

Unbiased, first-party-data-based incrementality testing program helps you determine the right channel and media mix, invest your marketing budget efficiently, and save time and money on other complex measurement solutions.