Akeneo

Somerville,  MA 
United States
http://www.akeneo.com

• Booth: 6449, MR6964

Akeneo is a global leader in Product Experience Management (PXM) solutions that help merchants and brands deliver a compelling customer experience across all sales channels, including eCommerce, mobile, print, and retail points of sale.

Akeneo’s open source enterprise PIM, and product data intelligence solutions, dramatically improve product data quality and accuracy while simplifying and accelerating product catalog management. Leading global brands, including Sephora, Fossil, Staples, Jabra, and Lancaster, trust Akeneo's solutions to scale and customize their omnichannel and cross-border commerce initiatives.

Using Akeneo, brands and retailers can improve customer experience, increase sales, reduce time to market, go global, and boost team productivity.

 Press Releases

• New Akeneo Product Release Takes PXM to the Next Level (Jan 05, 2022)

  Boston, MA | November 2, 2021 // Product experience management (PXM) leader Akeneo today announced some major new product features and benefits as part of their Autumn Product Release Cycle. Akeneo released over 70 product enhancements this year alone, adding powerful new capabilities to its industry-leading suite of SaaS solutions. The new release includes substantial upgrades to Akeneo PXM Studio, underscoring Akeneo’s commitment to continuous cloud-first and API-centric innovation as part of a well-connected product and partner ecosystem. 

   

  The new release brings a series of key updates to Akeneo’s flagship Akeneo PIM product, including:

   

  • Table Attributes which give users a simple but compelling way to present complex product information in tables — an ideal approach for use-cases such as product dimensions, packaging information, nutritional information, and product comparisons.

  • Tailored Exports lets users easily customize product data export structure, content, and sources, with customization for different data sharing needs. Thanks to Tailored Exports, manipulating product data in spreadsheets will become a thing of the past, making exporting data and sharing product information easier than ever before.

  • Enhanced user interface, because continuously optimizing the user experience is what makes Akeneo the most powerful product collaboration tool in the market. Users will experience an updated proposal screen, faster category management, enhanced settings navigation, an intuitive activity dashboard, and more.

  • The new release also brings important updates to Akeneo Shared Catalogs and Akeneo Onboarder, enhancing product data collaboration and synchronization between brands/manufacturers and their retailers, distributors, and suppliers. Users can access all attributes and metrics for shared products, with improved sorting, filtering, and advanced search capabilities, as well as support for additional languages to facilitate global collaboration.

   

  Building on the industry’s most robust and comprehensive partner ecosystem, Akeneo’s Marketplace also gets a major upgrade: now fully embedded in Akeneo PIM, customers can quickly access powerful functionality to easily discover connectors and third-party extensions –– all without leaving the Akeneo PIM dashboard. The new Embedded Marketplace makes it easier than ever for all levels of users to tap into the latest and greatest innovations from Akeneo partners to unleash their PIM productivity without having to toggle between different interfaces.  

   

  Users, prospects and partners can also find out more about Akeneo’s path forward with its new public-facing product roadmap, “What’s Next with Akeneo PIM.” The highly anticipated page featured in Akeneo’s Help Center highlights new and upcoming product features, and gives a taste of innovations currently in development. This enables brands and digital agencies to closely align their product experience initiatives with Akeneo PIM’s exciting new features, so they can make the most of their PXM investments while freeing up precious IT resources. Akeneo is one of the first in the PIM market to bring true transparency to its product evolutions and deliver on its commitment to Open SaaS, trust and collaboration. 

   

  “With this ambitious release, we’re showing Akeneo’s continuing commitment to innovating in the PXM space, and also to being completely transparent about our journey forward as a truly cloud-native Open SaaS solution provider,” said Akeneo CEO Fred de Gombert. “We already have the richest partner ecosystem and most powerful PIM solution on the market, and we’re continuing to redefine the industry and reimagine the possibilities for powerful, partnership-driven PIM solutions.”

• Akeneo Named BigCommerce Preferred Global Technology Partner for Product Experience Management (PXM) (Jan 05, 2022)

  BOSTON, MA — December 2, 2021 — Akeneo, a global leader in product experience management (PXM), today announced its selection as a BigCommerce Preferred Global Technology Partner. The move will provide over 60,000 BigCommerce customers with seamless access to Akeneo’s award-winning product information management (PIM) solution, enabling them to deliver compelling product experiences and unlock multi-channel growth. 

   

  As the only preferred global PIM partner of BigCommerce, Akeneo was selected for its expansive community of 3,000 PIM enthusiasts around the world, and its complementary product offering. Akeneo PIM brings both the flexibility and extensibility of its open API framework, thanks to Akeneo’s open source roots.

   

  The partnership also celebrates the launch of a new prebuilt integration between Akeneo PIM and BigCommerce, Akeneo Connector for BigCommerce, which is now available on the BigCommerce Marketplace. The connector enables joint customers to improve their omnichannel product data governance and keep their BigCommerce-powered storefronts continually updated for consumers and B2B buyers.

   

  Using the new Akeneo Connector for BigCommerce, BigCommerce merchants will be able to ensure that they have a single source of truth to collect, organize, enrich and improve the overall quality of their product information, while decreasing time-to-market by enabling marketers to prepare products in a single, user-friendly system. Marketers can easily publish and update vital product information without the need of developer support, allowing them to get the most value out of the BigCommerce platform. 

   

  Key benefits of the integrated Akeneo PIM offering include the ability for BigCommerce merchants to:

   

  • Automatically collect product information from any source, including ERP systems, vendor portals, spreadsheets, and .csv files to improve team collaboration and productivity around product information enrichment.

  • Enrich product catalogs with a set of flexible enrichment capabilities, powerful automation, and actionable insights for building and enhancing contextualized product catalogs.

  • Work with a single source of truth with a user-friendly platform to import, manage, enrich and publish product data including images, videos, and media, as well as product variations.

  • Design compelling product experiences to distinguish brands and build loyalty, such as sharing inspiring stories and unique brand values. 

  • “Akeneo is one of the only few PIM providers that aligns with BigCommerce’s open SaaS model by offering the flexibility of an API-first open platform, and the ease-of-use and scalability of SaaS,” said Scott Rogers, Akeneo’s Vice President Global Channels & Alliances. “We look forward to working together to solve our joint customers’ challenges in product information management and help them achieve multichannel commerce growth.”

   

  “Our partnership with Akeneo further illustrates our commitment to providing merchants access to the highest-caliber technologies and service providers available in the industry,” said Russell Klein, Chief Commercial Officer for BigCommerce. “Akeneo shares our desire to help merchants sell more and grow faster to maximize success, and we look forward to working together to mutually support customers.” 

   

  Check out the Akeneo Connector for BigCommerce here: https://www.bigcommerce.com/apps/akeneo/ 

• Akeneo Once More Named a Leader in IDC MarketScape on PIM (Jan 05, 2022)

  BOSTON — July 28 — Akeneo, a global leader in Product Experience Management (PXM) solutions, today announced that it has once more been ​named a Leader in this year’s ​IDC MarketScape: Worldwide Product Information Management Applications for Commerce 2021 Vendor Assessment (Doc # #US47482521, July 2021). The recognition follows Akeneo being named a Strong Performer as a new entrant in the Forrester Wave™ for Product Information Management (Q2 2021), and an Overall Value Index Leader and Exemplary Vendor by Ventana Research in their Value Index on Product Information Management (2021). 

  The IDC MarketScape evaluated 16 companies for the report, but only positioned five in the Leaders category, where Akeneo was recognized for both its current product capabilities, as well as its go-to-market strategy that aligns with customers’ growth ambitions. Akeneo is trusted by over 500 PIM enterprise customers in 39 countries worldwide, some of which use Akeneo’s solutions to manage PIM across tens of millions of products and to manage terabytes of digital assets. 

  IDC expects technology buyers will increasingly prioritize PIM applications that readily integrate with adjacent technologies such as digital commerce and content management. With 130 implementation partners and 90 technology partners for its PIM solution, Akeneo enables online merchants to deliver modern digital experiences that enable them to tell richer stories about their products across the end-to-end customer journey. 

  IDC offers special praise for Akeneo’s ease of use, noting that Akeneo clients and partner organizations consistently score Akeneo highly for its UI and overall usability. Akeneo’s users also gave the company an above-average rating for customer support, with customers reporting that Akeneo was very quick to respond to and resolve support requests. The report also notes Akeneo’s commitment to open-source development, which enables customers to try its product without financial commitment, while benefiting from a well-established global PXM community. 

  “IDC believes the importance of PIM systems will only grow as a larger share of all transactions occur online, prompting organizations to seek out stronger customer relationships via engaging product stories,” Jordan Jewell, IDC’s research director for digital commerce, writes in the report. “Consider Akeneo if you are a B2C or B2B organization with a wide range of business models and if you need a tightly integrated system for high-quality product information across all owned and unowned digital channels, as well as offline channels including in-store and print.”

  “At Akeneo, we’re always striving to build the best solution for our customers, and earning this recognition from IDC, Forrester, and Ventana is a testament to the strength of our vision,” said Akeneo CEO Fred de Gombert. “These organizations’ analysts understand that Akeneo is fusing best-of-breed technology and a true commitment to customer experience to deliver the powerful and streamlined solutions needed by today’s eCommerce and omnichannel merchants.” 

  An excerpt of the full report can be downloaded HERE

• Akeneo Named PIM Provider for Thrasio’s 125+ Brands (Jan 05, 2022)

  BOSTON, MA / August 19, 2021 / Product experience management (PXM) leader Akeneo today announced its selection by Thrasio, the world’s largest acquirer of Amazon sellers, to help manage product information across its brands. Akeneo’s best-in-class product information management (PIM) solution will ensure accurate, consistent, and relevant product information across millions of SKUs and sales channels, including Amazon, DTC websites, social shopping channels, and other marketplaces, helping Thrasio build a next-generation eCommerce stack capable of driving omnichannel success for its fast-growing portfolio. 

  Akeneo will support Thrasio as it manages a growing portfolio of more than 125 high-value companies with more than 16,000 SKUs. With the ability to seamlessly coordinate information and content for thousands of Thrasio products across hundreds of brands, in multiple languages and across dozens of channels worldwide, Akeneo will enable Thrasio to sell faster, better, and everywhere.

  Supporting Thrasio’s evolution into a major, next-generation CPG company, the right PIM partner is a key component to managing its multichannel growth. Akeneo prides itself on its flexibility, which provides the capability to manage catalogs for a wide variety of products; its openness, which ensures ease of integration across evolving eCommerce stacks; and its scalability, offering a future-proof solution capable of keeping pace with growth. Akeneo will integrate with other critical components of Thrasio’s eCommerce infrastructure, including its best-in-class Enterprise Resource Planning (ERP) and Digital Asset Management (DAM) tools, to support the company’s ongoing growth.

  “As we’ve built out the eCommerce infrastructure for our successful Amazon sellers, we quickly realized that product information management is an essential component to success at scale,” said Carlos Cashman, Thrasio co-CEO and co-founder. “Providing a consistently excellent omnichannel experience requires accurate and standardized product information that empowers customers to make smart, informed choices. Failing to do so will cause customers to abandon their purchase and grow frustrated with the brand. Akeneo is simple to use yet powerfully customizable, which means it integrates easily with our existing platforms and streamlines our operations as we expand channels and move to new markets.” 

  “Product information is the lifeblood of commerce and the driving force behind digital transformation,” said Fred de Gombert, CEO and co-founder of Akeneo. “As Thrasio finds more ways to bring beloved products to consumers whenever and wherever they are, they recognize that a powerful and effective PXM solution is a must-have to accelerate growth and drive scalable productivity gains across their fast-growing portfolio. We’re obsessed with delivering best-in-class PXM for market-leading companies, and we’re delighted to be joining Thrasio on their continuing mission to revolutionize eCommerce.”  

 Products