Heuritech

Paris,  Ile de France 
France
https://www.heuritech.com/
  • Booth: 68

Founded in 2013, Heuritech possesses an AI-based visual recognition technology that operates on all digital visual media. This expertise has been developed mainly on social networks, which today represent the main place of expression for the modern consumer.

The analysis of our data and fashion experts, as well as our forecasts, are accessible in our platform which can offer fashion companies two scopes - market insights and product insights.

On the Market Insights platform, creative and analytical teams have access to key images, analyses, and forecasts of the fashion market. As such, Heuritech helps companies get inspired and be ready at the right moment when something is becoming desired or needed from a consumer perspective.


The Product Insights platform offers luxury and sports brands access to key information about their iconic product lines, from bags or shoes to accessories. They can thus assess the visibility and desirability of their products on social networks, measure their adoption by consumers and compare them with their main competitors.


 Products

  • Market Insights platform
    Offers our fashion experts’ qualitative analysis as well as on our own quantitative data....

  • Our features include:
    • A quantitative approach of the market so each style is backed with evolutions in figures and associated trends in order to easily visualize colors, prints, fabrics, and shapes according to their predicted growth.
    • A qualitative analysis of the market for each upcoming season, so fashion companies can explore our fashion experts’ analysis based on brands and designers around the world, as well as on our own quantitative data.
    • Comparing geographies, for each style, so fashion companies can weight up their precise behavior by geography to best tailor their collections to various global markets.
  • Product Insights platform
    Offers luxury, fashion, and sports brands access to key insights on their top products....

  • Our features include:
    • Products’ visibility and desirability on social media.
    • Consumer adoption of specific products.
    • Products’ performance compared with those of competitors.
    • Visualization of brand perception and target audience.