Bold Metrics, Inc.

San Francisco,  CA 
United States
http://www.boldmetrics.com

• Booth: 34

Bold Metrics is a SaaS solution for retailers and brands to reduce returns, improve sustainability and supercharge their supply chain from the ground up. Using a comprehensive set of machine learning and AI body modeling technologies to accurately predict customer body measurements, we help apparel brands unlock the power of body data to meet the demands of today's increasingly personalized world.

 Press Releases

• Leading AI Body Data Company Bold Metrics Helps SuitShop Scale With A Fully Customizable Virtual Sizer Tool (Nov 17, 2021)

  SAN FRANCISCO, Sept. 14, 2021 /PRNewswire/ -- Bold Metrics, the leader in AI Body Modeling, offers a powerful Virtual Sizer API that companies can use to build a completely customized experience around fit and sizing. Working with companies like ready-to-wear brand SuitShop, Bold Metrics Virtual Sizer enables customers to be fitted fast for suits and tuxedos, with proven accuracy.

  Since October 2019, SuitShop has been live with the Bold Metrics Virtual Sizer technology on their eCommerce site. SuitShop's custom-designed fit finder front-end experience plugs into the Bold Metrics Virtual Sizer to provide customers with a convenient way to get accurately fitted without the need for self-measurement, enabling the brand to grow its business digitally while also reducing size exchanges. Since implementation, SuitShop, which sells tuxedos, suiting, shirts, and other accessories for men and women and was nominated as one of the Inc. 5000 Fastest-Growing Private Companies in America 2021, saw a dramatic 30% reduction in fit-related exchanges & reorders.

  "What started as an initiative to reduce our exchange rate has evolved into a more streamlined and enjoyable shopping experience for our customers. The Bold Metrics' team continues to leverage our data, making size recommendations more accurate while helping us iterate on how this tool is integrated into the buying path. We've been really impressed by Bold Metrics' attention to detail when it comes to understanding our customers' needs and what would improve their utilization and trust in an online sizing tool. If customers are skeptical of the sizes we are recommending and bothered by the process, then they won't use the recommended sizes, and the technology becomes pointless. Bold Metrics really understands that."

  - Diana Ganz, Co-Founder of SuitShop

  Equally as important as the accuracy in size recommendations is the ease and speed at which the Virtual Sizer API was deployed on the platform. Apparel brands like SuitShop can leverage Bold Metrics' powerful AI engine to design their UX and customer journey for a truly personalized approach to fit. From the type and number of survey questions to the style and format, brands looking for an online fitting solution that is also an extension of their brand DNA can be confident they can create a results-driven, on-brand customer journey with Bold Metrics.

  "The Virtual Sizer offers an apparel brand the ability to build their own experience around matching a shopper to the right product and size. Our clients know their shoppers best, so the Virtual Sizer enables them to build a custom experience they are excited to put in front of their shoppers."

  - Jeff Mergy, VP of Product at Bold Metrics

  Bold Metrics unique Virtual Sizer API enables a fast-growing apparel brand like SuitShop to increase customer confidence with its fully customized experience around fit and sizing. By creating a custom user interface, the Virtual Sizer API reduces costly exchanges and returns while enabling brands to address customer needs in an individualized way.

  For more information, please email contact@boldmetrics.com

  www.boldmetrics.com

  SOURCE Bold Metrics

• Bold Metrics Announces Contactless Fit™ - An AI-Powered Solution For Clothing Stores Reopening In The Age Of COVID-19 (Nov 17, 2021)

  SAN FRANCISCO, May 14, 2020 /PRNewswire/ -- As COVID-19 swept the globe, most countries reacted by imposing lockdowns and strict shelter-in-place orders. Stores not deemed essential were forced to close temporarily, and even as restrictions ease and some brick-and-mortar stores began reopening, how customers shop for clothes has already changed dramatically. Even when apparel stores reopen, the fitting rooms often remain closed and there's a chance the concept of a fitting room will go away forever. 

  

  Contactless Fit™ is a first-to-market solution by Bold Metrics that easily integrates into the in-store experience to help shoppers find the right size without ever physically trying on the clothes. Customers simply answer 4-6 questions either on a stand-alone tablet or directly on their phone and Bold Metrics uses eight years of data and best-in-class machine learning algorithms to accurately predict a customer's best size. Along with recommending a size, Contactless Fit™ goes a step further to replicate the fitting room experience, allowing customers to understand how different sizes would fit on their body, allowing them to buy clothes based on their unique fit preference.

  "At Bold Metrics, we've been focused on helping shoppers find their best fit through online shopping experiences where consumer access to the information regarding the size of a particular style is often limited. Now, we've seen demand for our technology in-store, to help retailers provide their customers with a seamless experience around finding their fit and sizing without access to a fitting room," says Daina Burnes, CEO of Bold Metrics. 

  Since COVID-19 is able to survive on surfaces, including clothing and packaging, providing a safe retail experience while encouraging customers to shop remains a top priority for retailers. Most shoppers are also reluctant to try on clothing that may have recently been touched or worn by others. Contactless Fit™ helps retailers communicate size and fit to their customers in the absence of fitting rooms, and could very well become the new normal, in our new normal.

  www.boldmetrics.com/contactless-fit

  For more information or to request an interview, please contact press@boldmetrics.com

  Bold Metrics has spent close to a decade using AI to power the online fit experiences for brands and retailers in the US and Europe. Contactless Fit™ is their first-to-market solution specifically for powering fit in-store, without the fitting room.

  www.boldmetrics.com

• Bold Metrics reveals next generation Smart Inventory™ functionality to its Virtual Dressing Room solution (Nov 17, 2021)

  SAN FRANCISCO, Nov. 4, 2021 /PRNewswire/ -- Bold Metrics, the world's leading AI-powered size recommendation technology, has revealed the next generation of their Smart Size Chart. Building on its popular virtual try-on experience, the updated Smart Size Chart now includes inventory data to show online shoppers which sizes are out-of-stock while simultaneously giving size options based on real-time stock availability. The new Smart Size Chart features an updated modern look with customizable elements to deliver a complete on-brand experience for shoppers.

  

  "The real-time inventory feature increases the capabilities of our core product to create a powerful solution for apparel brands as they go into the holidays and face uncertain supply chain issues. Along with slashing return rates with our accurate sizing solutions, making size charts obsolete and eliminating guesswork, our updated Smart Size Chart also creates a seamless experience for brands of all sizes to scale their business efficiently by leveraging real-time inventory data to generate actionable insights."

  —Jeff Mergy, VP of Product at Bold Metrics

  Beyond providing a powerfully accurate sizing experience based on actual customer body data, the new Smart Size Chart includes out-of-stock data, while simultaneously giving fit options based on the next best available sizes. By taking into consideration individual fit and style preferences, layered with specific garment and style data, the Smart Size Chart has already been delivering significant return rate reductions of 32% or more due to its accuracy, ease-of-use and fast results. Now, by integrating inventory data into the platform, the Smart Size Chart enables a seamless retail experience for shoppers, with enhanced accuracy between product availability and size recommendations on the product display page.

  "Uncertain about the continued impact of Covid-19, many retailers were cautious in their decisions, buying slightly deeper into fewer choices. However, supply chain issues provided a new layer of complexity, meaning retailers received less inventory than they had ordered of those fewer choices. The result: frustrated retailers and consumers — and fewer sales."

  —Supply chain disruption: Fashion's Christmas Concern, Vogue Business, 13 September 2021

  Apparel brands looking to supercharge their online shopping experience can harness Bold Metrics' updated Smart Size Chart to give customers a winning eCommerce experience around fit and sizing. At the same time, brands are also able to automate the size suggestion process when items are out-of-stock, to both manage inventory and customer expectations efficiently while showing how sizes that are currently in stock will fit the customer. With this, Bold Metrics has created an elegant and powerful AI sizing solution for brands that smoothly aligns with the product display page to address customer needs at scale.

  For more information email contact@boldmetrics.com

• Men's Wearhouse, Jos. A. Bank expand contactless fit tech to 650 locations (Nov 17, 2021)

  Dive Brief:

  • Amid a digital push, Tailored Brands is expanding its partnership with Bold Metrics by integrating its artificial intelligence fitting technology into more than 650 Men's Wearhouse and Jos. A. Bank stores, according to a press release emailed to Retail Dive. 

  • The Contactless Fit tool asks customers to answer survey questions and creates a 3D avatar of their bodies. The tool, which does not need measuring tape, scanners or photos, can produce more than 50 body measurements. 

  • The AI fitting technology has had a size prediction accuracy rate of over 92% since it was deployed nearly a year ago, per the announcement. The integration of the technology has resulted in a 27.4% reduction in exchange rates for online tuxedo orders at Men's Wearhouse. 

• Leading AI Body Data Company Bold Metrics Expands Partnership With Men's Wearhouse & Jos. A. Bank (Nov 17, 2021)

  SAN FRANCISCO, June 29, 2021 /PRNewswire/ -- Powered by a proprietary AI platform, Contactless Fit® by Bold Metrics has digitized the fitting process for customers at Men's Wearhouse stores—creating a fast and easy way for shoppers to find the right size, without the need for a measuring tape, scanners, or photos. In 2020, building upon Bold Metrics' successful AI-powered results, Men's Wearhouse became the first company in the U.S. to launch Contactless Fit®. The experience was rolled out as part of a broader company initiative to remove the friction of in-person measurements while elevating the fit and sizing experience for shoppers in-store, all without the need for in-person measuring or stepping into a fitting room.

  

  Initially launched in a selection of stores, Bold Metrics' Contactless Fit® technology is now deployed in more than 650 Men's Wearhouse and Jos. A. Bank locations. Customers are asked simple survey questions, and then Bold Metrics' enterprise-grade AI platform determines critical points of measure and body shape to create a unique 3D avatar, producing over 50 accurate body measurements. After almost a year in the field, Contactless Fit® has seen size prediction ­­accuracy above 92% and has been instrumental in helping customers get the right size the first time.

  "At Men's Wearhouse, we understand that digital innovation is essential to growing the business, and this partnership is part of how we're putting our customers' experience first." said Chaitanya Pallapothula, SVP, Omni-Channel Technology at Tailored Brands.

  A long-term partner of Tailored Brands, Bold Metrics' AI has been supporting its online tuxedo rental business for more than five years. Today, most tuxedos rented online at Men's Wearhouse use Bold Metrics measurement technology, driving a 27.4% reduction in exchange rates. Often compared to Tesla's self-driving car algorithms, Bold Metrics leverages one of the largest proprietary body-data warehouses in the world, containing millions of learned data points on body measurements and tuxedo fit to produce tailor-accurate size predictions for shoppers.

  "Men's Wearhouse has been a great partner and an industry leader when it comes to embracing innovation. We were excited to have them as the first customer to launch Contactless Fit in 2020 and have been thrilled with the results we've seen together over the past year. More than anything, it's a big win for Men's Wearhouse customers to now have a more convenient, easy, and efficient, virtual fit experience," said Daina Burnes, Co-founder and CEO of Bold Metrics.

  As Tailored Brands continues to double down on digital innovation in 2021, Bold Metrics is powering core fit initiatives both online and in-store, making it easier for customers to find the right size the first time, every time.

  For more information, or Bold Metrics Executive team quote requests, please email contact@boldmetrics.com

  Learn more about Bold Metrics at www.boldmetrics.com

  SOURCE Bold Metrics

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