BSN, innovations in packaging | RFID

• Booth: 5669

Headquartered in Guangzhou, and with operations around the world, BSN offers local service in Packaging, Trims, Labels and RFID 'Item Level' tracking solutions.

Founded in 1988, BSN now supplier more than 500 Apparel, Footwear and Supply Chain Organizations, located in 16 Countries.

Through its technolgy division, BSN designs and produces RFID inlays and software solutions.  Building on its rapid success in this area, the company recently opened a purpose built 'state-of-the0art' RFID design and production Technology Center.  For more information you can visit us at our Booth #5669 or at www.gzbsn.com

 Press Releases

• BSN Launches its RFID iTheft Smart Exit Alarms for Retail Loss Prevention (Jan 11, 2023)
  They said it could not be done!
  Using standard RFID tags and labels to trigger store exit alarms has long been the holy grail for retail Loss Prevention departments, but RFID has always been thought of as second best when compared to Electronic Article Surveillance (EAS). However, while highly successful in its heyday, today's thieves have come to treat EAS alarm gates with contempt. Even worse, there are so many false alarms that customers and store employees no longer take any notice when the buzzer sounds.

  With retail theft growing and now amounting to a multi $ billion-dollar loss, the 1960s EAS technology is no longer viewed as a valuable theft deterrent, and with tags costing as much as 2 cents each, the return on investment for EAS alarms is coming into question. In the past, the consensus was that RFID is not robust enough to trigger alarms across a busy store exit. BSN's iTheft now meets that challenge.
  By using unique features, contained in the Impinj M700 chipset, linked to BSN's Trysor® cloud-based software, the iTheft solution can trigger alarms at a similar rate to EAS. In addition to triggering the alarm, iTheft takes advantage of RFID technology and can provide reports on the identity of the items being stolen. These stolen items can then be automatically deducted from a stock inventory list, ensuring that the store's stock on-hand is accurate and that the missing items can be re-plenished.
  "The greatest benefit of iTheft is the increased ROI in a retail RFID system, and this should lead to RFID being introduced to a greater set of product categories" said Philip Calderbank, BSN's RFID Consultant. "BSN RFID tags that are already used in other apparel & footwear applications, such as item visibility in the store, or supply chain, can now be used for Loss Prevention. There is no additional cost of the RFID tag, and so the savings against a store's existing EAS tag cost can be as high as 100%."
  BSN will profile iTheft at the National Retail Federation 'Big Show'. Held at the Jacob K. Javits Center, Jan 15-17 - Booth 5699.
  Contact: Joelle Power
  joellefarrell@gzbsn.com
  
  9457 S University Blvd. #107
  Highlands Ranch
  CO 80126 USA
  
  About BSN
  Head Quartered in Guangzhou, and with operations around the world, BSN offers a local service in Packaging, TRIMS, Labels, and RFID 'item level' tracking solutions.
  Founded in 1988, BSN now supplies more than 500 Apparel, Footwear and Supply Chain organizations, located in 16 countries.
  Through its technology division, BSN designs and produces RFID inlays and software solutions. Building on its rapid success in this area, the company recently opened a purpose-built 'state-of-the-art' RFID design and production Technology Center.