Nexite connects physical merchandise to the cloud, providing retailers an automated, in-store tech solution to drive sales and offer new customer experiences.
Using real-time merchandise performance, availability and location data, Nexite presents the first in-store customer journey analytics solution. With real-time actionable insights into customer engagement, abandonment and conversion, retailers can localize merchandise assortments and inventory allocation. The data is also used to create live heats maps to optimize space utilization and visual merchandising compliance. The platform also enables secure frictionless commerce to reduce loss while enhancing the customer experience with post purchase applications, and digital product content.