Unifying all first-party purchase data (offline and online) into a winning omnichannel marketing strategy. With Pairzon, retail marketers have the power to boost revenue and improve ROI like never before
Pairzon’s AI-powered Customer Data Platform provides unparalleled measurement and audience segmentation capabilities, enabling physical retailers to optimize their marketing activities, drive revenue from previously-anonymous customers and significantly improve their ROI.
The platform seamlessly extracts and enriches first-party business data and turns it into comprehensive and granular audiences.
By tying data-sets back to real people and creating ‘single customer’ views across online and offline channels, Pairzon enables brands to continuously recognize their customers wherever they are, as they switch between digital and physical environments.