With consumers craving more deals and getting back to brick-and-mortar, Veeve’s launch creates an in-store, personalized content delivery platform for shoppers
SEATTLE, Wash. — Jan. 2, 2023 — Veeve Inc., an innovative retail technology startup that is changing the way retailers and CPGs interact with shoppers in the store, is proud to announce the release of the Veeve Connected Screen, an in-store personalized content delivery platform for shoppers. Veeve is supporting this launch by attending and exhibiting at Retail’s Big Show: NRF 2023, Booth #1555.
Veeve’s highly relevant and dynamic content is delivered through the use of a tablet connected right to retailers’ existing shopping carts, so there is no need for long implementation times or extra equipment (i.e. new shopping carts and mobile devices).
The new platform combines aisle location in the store, promotional information, shopper identity, and loyalty with advertising, meal recipes, video, and more, to give retailers and their suppliers a way to deliver valuable content to the consumer as they shop.
“We’re excited to network with our valued retailer community at NRF and launch our latest innovation that is improving the in-store experience for shoppers and creating new revenue streams for retailers,” says Shariq Siddiqui, Co-Founder and CEO of Veeve.io. “The new platform enables retailers to push content based on shopper identity and where they are standing in the store aisles, significantly increasing the precision and value of retail media and providing the shopper with personalized content.”
The Connected Screen also provides a platform for retailers to engage with shoppers, offer contactless checkout, personalize content, and advertise more effectively to deliver a smarter retail experience. With Veeve, there is business value for all parties involved:
Shoppers
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Clip coupons in real-time
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Better in-store experience
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More productive shopping due to fewer missed or forgotten items
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Relevant ads right at the shelf with aisle location
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Flexibility to use the cart traditionally or as a smart cart
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Less waiting on staff help to find products
Retailers
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Larger basket sizes
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Splash screen advertising on cart selection with "deals of the day"
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Promotion alerts and digital coupons based on location in store
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Ability to actively sell private label brands during the shopper visit
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Increased foot traffic as shoppers gain savings from deals
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Analytics on consumer shopping behavior
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Valuable information being shared with the shopper to aid them on their shopping trip
Manufacturers
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Better redemption of promotions and coupons
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Ability to influence shoppers through paid advertising
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Highlight new products as the shopper reaches the shelf location
“It’s time for retailers to prepare for the post-pandemic shopper, and we’re excited to be a partner that helps create a smarter retail experience,” adds Siddiqui.
About Veeve.io
Veeve's vision is to create an in-store, personalized content delivery platform for brick & mortar retailers. The content is delivered using a tablet connected to existing shopping carts. It combines shopper identity, location in the store, promotional information, and loyalty with advertising, meal recipes, video, and relevant content to create a memorable in-store experience. The Connected Screen provides a platform for retailers to engage with shoppers, offer contactless checkout, personalize content, and advertise more effectively to deliver a smart retail experience.
Engage shoppers in the store. Checkout in a contactless way. Personalize with integrated retailer/loyalty programs. Advertise with your own in-store Retail Media Network.
Visit: https://veeve.io/ to learn more.
Media Contact
ashley@veeve.io