NRF 2021
The future of online commerce will exist beyond the browser - merchants need to meet customers where they are by building compelling social and interactive consumer experiences. Violet unlocks the next wave of e-commerce experiences, where shoppers can buy products directly inside social, livestream, sms, voice, AR, VR, or any other experience.
Violet’s universal checkout API directly connects emerging sales channels (publishers, social networks, apps, etc) with merchants’ ecommerce stores. This allows shoppers to complete checkout on any emerging channel. It eliminates the friction between product discovery and product purchase, driving higher conversion than outdated affiliate marketing tactics.
By enabling companies to connect directly into merchant catalogs, run asynchronous checkout processes, and integrate into e-commerce platform software, Violet is fast becoming the industry-standard, mission critical infrastructure to enable the future of commerce.
Merchants are able to quickly authenticate and connect their ecommerce system (platform or custom) to an emerging channel using Violet Connect - Violet's pre-built authentication flow.