NRF 2021

Bluefin

Atlanta,  GA 
United States
http://www.bluefin.com
  • Booth: 4051

Bluefin is the recognized integrated payments leader in encryption and tokenization technologies that protect payments and sensitive data. Our product suite includes solutions for contactless, face-to-face, call center, mobile, E-commerce and unattended payments and data in the retail, healthcare, higher education, government and nonprofit industries. The company’s 300 global partners serve 35,000 connected enterprise and software clients operating in 60 countries. Bluefin is a Participating Organization (PO) of the PCI Security Standards Council (SSC) and is headquartered in Atlanta, with offices in Waterford, Ireland and Vienna, Austria. Bluefin helps businesses across industries protect mission-critical payments and data. -The only PCI-validated point-to-point encryption soluton (P2PE), delivered as a service -Data privacy, sovereignty, and compliance solutions -Integrated payments and acquiring


 Press Releases

  • May 23, 2024 – Atlanta, GA and Vienna, Austria – Bluefin, the integrated payments pioneer in PCI-validated Point-to-Point (P2PE) encryption and tokenization services that protect payments and sensitive data, today announced the completion of Elavon certification for SUNMI Payment Terminal. Bluefin customers using the company’s TECS Platform and processing through Elavon can order the devices right away.

    Bluefin’s TECS payment platform provides omnichannel payment solutions to Acquirers, Payment Service Providers, POS system providers, Independent Software Vendors, and other merchant aggregators around the globe, offering a cloud-based Payments Platform-as-a-Service.

    As a PCI-validated Point-to-Point Encryption solution, Bluefin customers achieve the benefits of secure devices, applications, and processes that encrypt credit card data immediately upon swipe or dip in the payment terminal. It can also reduce the PCI DSS compliance burden by more than 90%.




     

  • June 4, 2024 – Atlanta, GA and Vienna, Austria – Bluefin, the integrated payments pioneer in PCI-validated Point-to-Point (P2PE) encryption and tokenization services that protect payments and sensitive data, today announced it has been named a winner in the prestigious 2024 Fortress Cybersecurity Award presented by the Business Intelligence Group.

    “In today’s digital age, cybersecurity is no longer optional – it’s essential,” said Maria Jimenez, Chief Nominations Officer at the Business Intelligence Group. “We are proud to recognize Bluefin for their innovative solutions and unwavering commitment to protecting our data and infrastructure from ever-evolving cyber threats.”

    The Fortress Cybersecurity Awards honor the world’s leading companies and individuals who are at the forefront of cybersecurity innovation. Winners are selected based on their dedication to developing solutions, raising awareness, and defending against the growing threat of cyberattacks.

  • Enhanced P2PE helps Canadian merchants reduce PCI compliance scope and provide the highest levels of PCI data security

    Atlanta, GA and Toronto, ON, Canada – September 17, 2024 – Bluefin, the industry pioneer in delivering PCI-validated encryption and tokenization technologies that protect sensitive data and payments, announced it has partnered with Moneris Solution Corporation (‘Moneris’), a Canadian leader in innovative solutions for mobile, online, and in-store commerce. The agreement further enhances Moneris’ Point-to-Point Encryption (P2PE) solution to provide greater flexibility and choice for complex merchant environments requiring Payment Card Industry (PCI) compliance audits.

  • October 8, 2024 – Atlanta, GA – Bluefin, the integrated payments pioneer in PCI-validated encryption and tokenization technologies that protect payments and sensitive data, announced partnering with, Dover Fueling Solutions® (DFS), a part of Dover Corporation and a leading global provider of advanced customer-focused technologies, services and solutions in the fuel and convenience retail industries, to bring PCI-validated P2PE solution to the retail petroleum forecourt in North America.

 Products

  • ShieldConex® Proxy
    The ShieldConex Security Proxy Service delivers true payment processor independence while delivering significant PCI scope reduction for retail locations, card-not-present transactions, and corporate networks. This capability provides token and/or EMV/P2PE based processing services to any payment processor, and protects Personally Identifiable Information and Protected Health Information (PII/PHI) endpoints. For merchants looking for a universal solution, the endpoint-agnostic upgrade to ShieldConex unlocks enormous value by minimizing the PCI and PII footprint while avoiding long-term processor lock in. Proxy delivers:

    True Processor Independence: works with all Payment Processors to avoid Processor lock-in
    Reduce PCI scope: up to 90% PCI-DSS control reduction for retail locations, card-not-present transactions, and corporate networks
    Works with any Bluefin P2PE device: Bluefin handles the P2PE service and forwards payment to Processor
    True omni-channel and multi-processor tokens: same tokens can be used to process data on any Processor...

  • ShieldConex® Tokenization
    For any business processing payments and associated sensitive data including PII and PHI, ShieldConex is the vaultless PCI-compliant shared tokenization solution that protects customer payment data throughout the entire customer journey, delivering the benefits of PCI DSS scope reduction across all downstream channels and trusted third parties. Learn more about how ShieldConex works in our FAQs....

  • ShieldConex® Security Proxy Service- Video

    The ShieldConex Security Proxy Service delivers true payment processor independence while delivering significant PCI scope reduction for retail locations, card-not-present transactions, and corporate networks. This capability provides token and/or EMV/P2PE based processing services to any payment processor, and protects Personally Identifiable Information and Protected Health Information (PII/PHI) endpoints. For merchants looking for a universal solution, the endpoint-agnostic upgrade to ShieldConex unlocks enormous value by minimizing the PCI and PII footprint while avoiding long-term processor lock in.

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  • Bluefin - Data Ownership - White Paper
    Many organizations recognize the business value of payments, however they often overlook the strategic importance of payments data ownership. The benefits are increased company valuation, PSP downtime protection, de-banking protection, efficient payment orchestration and more.

    A 451 Research/S&P Global Market Intelligence Pathfinder paper navigates decision-makers through the issues surrounding a specific technology or business case, explores the business value of adoption, and recommends the range of considerations and concrete next steps in the decision-making process....

  • Bluefin's PCI-validated Point-to-Point Encryption

    Bluefin’s encryption solutions secure omnichannel, point-of-sale payments – whether contactless, face-to-face, mobile, call center or unattended. How? We protect POS payment data with the gold standard of encryption, PCI-validated point-to-point encryption (P2PE), and online payments and ACH account data with ShieldConex® encrypted tokenization, removing clear-text cardholder data from your system.

    And we offer the most flexibility of any security provider, with solutions available through Bluefin’s products or our global partner network.

    And as the first PCI-validated provider of a P2PE solution in 2014, we lead the way – with over 100 P2PE devices, 300 global partners, and the only 100% online portal for chain of custody management, the P2PE Manager®.

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