The future of promotions is here with the Ibotta Performance Network. Reach more than 200 million shoppers through a pay-per-sale model influencing shopper behavior across a wide ecosystem of publishers, including retailers like Walmart, Dollar General and other partners, including Ibotta’s own app, website and browser extension. The IPN is a one-stop-shop that allows advertisers to drive incremental sales in-store and online while receiving comprehensive details on sales, redemptions and CPUM broken out by retailer to evaluate digital media in real-time. Introducing the era of Rewards as a Service - promotions will never be the same.