ARMIS, thanks to AI, enables physical retailers to increase omnichannel sales while optimizing their existing marketing budget towards online marketing. Our solution automates the creation of local digital campaigns for each point of sale, using various advertising channels such as Google, Meta, banners, digital audio, DooH, segmented TV, and more. Each campaign is individually managed by advertising algorithms, optimizing media investments for each outlet. We are experts in guiding physical networks (integrated and franchised) into the digital age, enabling head office to guide communication while leaving the network a margin of supervised freedom. For almost 10 years, we have been pioneers in Drive to Store, helping brands to effectively attract customers to the point of sale through local digital activation, building customer loyalty and optimizing their marketing mix.