LiveRamp is a data collaboration platform that helps businesses connect data from different sources to create a single view of their customers. LiveRamp's platform allows companies to share consumer data with trusted partners in a secure and privacy-conscious way.
LiveRamp's platform can help businesses:
- Create audience insights: Centralize customer data to create more accurate audience segments
Perform predictive modeling: Use data to create predictive models
- Offer privacy-preserving technology: Protect brand and consumer trust
- Measure marketing impact: Tie interactions to business outcomes to measure the true impact of marketing
LiveRamp is used by over 900 global customers, including many Fortune 500 companies. Some of our largest global retail and retail media network partners include: Albertson's, Target, Dollar General, CVS and Carrefour.