Visual Counter

  • Booth: 1129

We design, manufacture and market our own technological solutions for a flow of people analysis. Visual Counter is a Engineering Company with more than 20 years in the IT sector. Our speciality is the design, manufacture and marketing of flow analysis solutions for people counting in sectors as diverse as retail, banking, malls, public transport, airports, museums, etc. At present, the installed solutions fleet exceeds 100,000 units in more than 80 countries. - Maximum precision counting visitors at access points in commercial areas (>99%). - Real time occupancy management at commercial areas. - Staff detection and counting, being able to differentiate them automatically from clients. - Queueing behaviour analytics (number of people waiting in queues, average waiting time, service time at the service/sale points, queue drop-out rate). - Client visit analysis in different department areas. - Activity maps and heat maps determination inside the commercial area. - Average time spent at commercial areas and in each department. - Client´s fidelity level analysis: new, daily, weekly, monthly, occasionally. Etc.


 Products

  • VC.VISION.5D

    Solution for customer flow analysis in commercial areas. The most accurate (99%) and reliable people counting solution on the market


    LATEST GENERATION ToF (TIME TIME-OFOF-FLIGHT) TECHNOLOGY
    Innovative `Time of Flight´ technology that creates a high high-resolution and accurate 3D image (with no GDPR impact) based on infrared rays reflected from the surroundings

    MAXIMUM ACCURACY WITH ARTIFICIAL VISION ALGORITHMS
    Processing algorithms based on neural networks and fuzzy logic that make it the most accurate people counting system on the market (>99%)

    CUSTOMER SEGMENTATION AND GROUPING BEHAVIOUR
    Customer path tracking, object identification and customer segmentation by height and grouping behaviour (individuals, couples and groups/families)

    SMARTPHONE DETECTION AND TRACKING
    Integrated module for detection and tracking of smartphones 

    WAITING IN QUEUE MANAGEMENT
    Monitoring of people in queues and their waiting time

    STAFF IDENTIFICATION
    Variety of integrated technologies for the 'identification and exclusion of employees':RFID, Bluetooth, IR, Mobile app, NFC...

  • VC.ACTIVITY

    Retail in-store customer analysis solution for queues, commercial areas and sale points

    ANALYTICS OF CUSTOMER BEHAVIOUR IN RETAIL CUSTOMER FLOW MONITORING
    Information about the number of customers visiting and stay-time in specific commercial areas of interest excluding staff

    ACTIVITY MAPS
    Information about customer paths and hot commercial points inside the monitored areas

    QUEUEING BEHAVIOUR ANALYTICS
    • Number of people waiting and average waiting time
    • Real time monitoring (alarms) and forecasting
    • Service time at the sale points
    • Queue drop-out rate

    CUSTOMER EXPERIENCE
    Improves the customer's experience by preventing the congestion of customers waiting in queues to be attended to

    OPERATIONAL NOTIFICATIONS/ALARMS
    Option to generate notifications or alarms in real-time to the service or sale point management staff, by means of an App or Smartwatch

    LATEST GENERATION TECHNOLOGIES AND ALGORITHMS
    Innovative ´Time of Flight´ technology that creates a high-resolution and accurate 3-D image (with no GDPR impact) based...

  • VC.ANALYTICS

    Web analytics dashboard for management of KPIs for traffic, flow, customer behaviour and business ratios

    INFORMATION ON CUSTOMER TRAFFIC AND MOVEMENT
    Integration of customer traffic and movement data from the VC.Vision-5D and VC.Vision-2D/3D solutions

    ANALYTICS OF CUSTOMER FLOW AND BEHAVIOUR
    Integration of customer movement data (activity maps, paths, visiting areas, attraction potential customer ratio, stay time, fidelity) from the smartphone wifi tracking solution

    COUNTING CATEGORIES AND GROUPING BEHAVIOUR
    Integration of people counting categories (customers, staff, adults, kids, babycarts, shopping carts, vehicles) and grouping information (individuals, couples and groups/families)

    ADVERTISING CHANNELS AND WINDOW DISPLAY AUDIENCE
    Integration of customer movement data in advertising and window display areas from the VC.Area-Sense solution

    MANAGEMENT OF WAITING TIMES IN QUEUES
    Integration of data of customers waiting and waiting time in service or sales queues from the VC.Line-View solution

    IOT - CLOUD SERVICES
    IoT Cloud architecture platform with the possibility of predictive and big data analytics services...