White Label Loyalty

Leeds,  West Yorkshire 
United Kingdom
https://whitelabel-loyalty.com/
  • Booth: 867

White Label Loyalty is a fully customizable loyalty platform designed to adapt to your customers’ actions right out of the box—providing a simple solution for complex needs. Our platform helps you understand your customers better, deliver engaging rewards, and build deeper relationships that drive long-term growth and retention at scale. Our API-first, modular platform works as a standalone loyalty solution or seamlessly integrates into your existing marketing stack. It can reward customers for any action, not just transactions, enabling personalized incentives and boosting engagement. We’ve partnered with businesses across 10+ industries globally—B2C, B2B and B2B2C—helping them gather first-party data, generate insights, and execute data-driven campaigns effectively.


 Press Releases

  • White Label Loyalty’s Gravitate tool empowers retail brands to transform social media interactions into meaningful customer engagement and revenue. Gravitate allows brands to acquire, activate, and retain customers directly on Instagram.

    Retailers can leverage Gravitate to track DMs, story mentions, and post comments, turning these interactions into actionable insights. Create targeted campaigns that encourage customers to share contact details, bridging the gap between social engagement and measurable data. Whether distributing promo codes, directing users to a rewards microsite, or growing your mailing list, Gravitate drives customer activation and loyalty in innovative ways.

    With over 200 integrations, White Label Loyalty’s platform supports global brands like PepsiCo, Ford, and Burger King. Whether you're running short-term campaigns or building bespoke loyalty programs, our customizable solutions help retail brands foster deeper customer relationships and boost revenue.


 Products

  • AI-powered Loyalty Engine

    Our AI-powered, event-based loyalty engine is the driving force behind the White Label Loyalty platform. Designed with your business in mind, it helps you maintain a loyal customer base, boost retention, and drive repeat visits with ease.

    Event. Action. Reaction. Insight.
    Our platform models interactions as a series of events - from customer purchases and feedback to social media activity or entering a geofence. These events give you a deeper understanding of your customers, enabling personalized reactions through our flexible rule engine. Reward actions such as purchases or product reviews, or even send tailored notifications to keep customers engaged.

    Go Beyond the Sale
    Our event-based architecture means you can reward customers for far more than just purchases. Whether it's a social media post, referring a friend, or providing feedback, any action can be turned into a rewardable moment. This helps you build a more dynamic and engaging loyalty program, extending beyond simple transactions.

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  • Loyalty Console
    Get Full Control Over Your Loyalty Program

    Managing and monitoring your loyalty program is key to its success, which is why we've designed the Loyalty Console to give you complete visibility and control. With real-time insights and powerful customization options, you can fine-tune your program and ensure it’s always aligned with your business needs.

    360-Degree View of Your Customers
    No more sifting through irrelevant data. Our console provides a clear, easy-to-use dashboard that surfaces all the important information you need about your loyalty program. Whether you’re making quick decisions or just staying updated on performance, everything you need is right at your fingertips.

    Your Program, Your Rules
    Your loyalty program should evolve with your business and customer preferences. The Loyalty Console puts the power in your hands to adjust the logic of your platform. From modifying points and tiers to setting custom rewards, you can tailor your program to grow with your brand and keep customers engaged.

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  • Loyalty Microsite

    Save time with White Label Loyalty’s Loyalty Microsite, easily integrated into your existing platform or used standalone. Skip expensive app development and launch your loyalty program 10x faster with our out-of-the-box solution, designed and tested to optimize performance.

    Customizable Layouts
    Choose from various UI options to display user balances, loyalty status, transactions, and more—fully branded to your specifications.

    Deployment Options
    Deploy within your mobile app or website with minimal development effort, or use it as a standalone web app to avoid app fatigue.

    Smooth User Experience
    Optimized for speed, our microsite ensures a seamless, fast, and responsive experience for customers.

    Collect First-Party Data
    Integrate with data capture systems to gather valuable insights through payment cards, QR codes, or receipts, enabling personalized rewards.

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  • Receipt Scanning
    Receipt scanning is a popular way of gaining 1st party customer data. This is why our custom-built system uses intelligent computer vision powered by machine learning to capture transaction data from any receipt or invoice.

    Our receipt wallet system can be configured to extract any data from a printed or digital receipt, whether big or small. You can capture something as simple as the date and time of a transaction, all the way up to the full SKU and list of line items in the customer's basket. This allows you to build up a complete picture of consumer behaviour;

    What time of day are your customers purchasing your product? Do they typically buy it on its own, or as part of a larger shop? Which merchants do they buy it from? 

    All this information - and more - is available through receipt scanning. Anything that’s included on a receipt can be picked up and used to better understand your customers.

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  • Gravitate: Social Media Engagement Tool

    Gravitate is a powerful tool that helps retail brands grow their audience, attract customers, and drive engagement through Instagram. When users DM or tag your brand with a predefined keyword, Gravitate automatically responds with a tailored message, including direct links to your campaign for instant access.

    Customize responses based on criteria like follower count, verification status, or whether users follow you, enabling targeted actions like account follows or increased engagement. Gravitate makes it easy to deliver personalized offers such as discount codes or product details, providing immediate value and fostering stronger connections.

    Additionally, Gravitate collects contact details like emails or phone numbers, seamlessly adding them to your CRM or loyalty program. By automating account creation and reducing friction, you can incentivize behaviors that matter most to your business.

    Streamline customer engagement without adding complexity. Get in touch to discover how Gravitate can elevate your retail brand.

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